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City Magazine

«The life, the city»

The official magazine of the City of Luxembourg has undergone a “revolution” in changing to a newspaper format and adopting a completely fresh layout. Very close to the a3 format when opened out, the magazine comes folded and split into two separate sections:

-One is the “City Magazine” with information about the city and developments through influential people and “ordinary” citizens. it includes shopping, restaurants, nightlife, city districts and their residents and current issues …

-The other, “City Agenda”, gives a mix of cultural events of the city and surrounding areas. every section (theatre, dance, opera, pop music, classical music, kids, conferences, events, exhibitions, “cinémathèque” and cinema) is accompanied by a selection of highlights, followed by a day-to-day programme listing.

Original: the title presents a different forename for every issue. Astute: the editorial format of two different booklets. Practical: magazine format for ease of storage and newspaper format for reading comfort. Elegant: its layout carries extensive photo coverage. Bilingual: the dynamic journalistic tone dealing with subjects important to the life of the city’s residents. Omnipresent: 35,000 copies are sent out every month; 24,000 of these by post.

NEW: the launch of citymag.lu a website which complements and enlivens the paper version. Both a Facebook group and a Twitter feed are also being set up

Description:
City Magazine
Target audience:
Residents and new arrivals in Luxemburg City, active people, cross-border commuters, tourists and business people
First published:
December 2006*
Frequency:
Monthly
Number of issues annually:
11 issues (double issue July/august)
Page count:
2 sections (32 pages each)
Circulation:
35,000
Distribution:
Mailing list subscribers (24,000 copies)
11,000 sample copies distributed among cultural, administrative and tourist services in the city, as well as among a network of shops, hotels, restaurants and companies
Publisher:
Mike Koedinger Editions on behalf of Luxemburg City

*Till july 2009, the magazine’s name was Rendez-Vous